WASHINGTON, DC (April 29, 2020) — Bloomberg Government today announced two additions to its leadership team. Zach Brand, most recently of Guardian News and Media, has joined Bloomberg Government as Head of Engineering. Cliff Johnson, most recently Bloomberg Government’s Head of Marketing, has accepted a new role as General Manager and Head of Government Affairs Solutions.
“We’re excited to grow our leadership team through Zach coming on board and Cliff’s new role. Zach brings key experience with technology innovation and strategy and Cliff has a proven track record of bringing growth and success to BGOV, as well as an incredible knowledge of the government affairs solutions market,” said Arielle Elliott, President, Bloomberg Government. “These hires are part of our continued investment in a long-term strategy to deliver the best possible solutions for our customers.”
As Head of Engineering, Brand will provide strategic vision and leadership for expanding the ways technology can facilitate growth both within the organization and to best help Bloomberg Government customers. He will provide thought leadership as well as technical guidance as he leads a team of software engineers, automation test engineers, and operation engineers.
In his previous role as Chief Digital Officer at Guardian News and Media, Brand was responsible for all aspects of the Guardian’s digital product and technology strategy, including the development and evolution of core products including theguardian.com and its award-winning apps. Previously, Brand spent nine years at NPR where he led the team that created NPR One and redesigned the organization’s content management systems and underlying architecture. Brand also worked as Director of IT Services at The Washington Post.
“I am excited to join the team at BGOV and look forward to contributing to the creation and improvement of great products,” said Brand.
As General Manger, Johnson will focus on overall product development and commercial growth strategy for Bloomberg Government’s market-leading government affairs solutions, including managing high-performing product and data teams to develop new and innovative solutions that simplify workflows and solve client challenges.
Johnson joined Bloomberg Government as Head of Marketing in 2018, transforming the efficiency of the organization’s marketing approach. He previously held senior leadership positions at National Journal, where he led a team dedicated to helping government affairs executives boost lobbying and advocacy effectiveness, and at the National Association of Manufacturers as well as other leading organizations in Washington, DC.
“I look forward to leveraging my time and experience in the government affairs community to help drive not only innovative product enhancements, but the next chapter of the business’s growth,” said Johnson.
About Bloomberg Government
Bloomberg Government is a premium, subscription-based service that provides comprehensive information and analytics for policy professionals who interact with – or are affected by – the government. Delivering news, analytics, and data-driven decision tools, Bloomberg Government’s digital workspace gives an intelligent edge to government affairs, federal, and contracting professionals. For more information or a demo, visit www.bgov.com.